I would like to use the time to explain a little more about the VoD platform. Things have developed quite a bit since I posted the original project description online. I also think that a great deal of people (including filmmakers) don’t read it 🙂 So maybe it’s a good opportunity right now to describe the forthcoming platform for which we are seeking the support of the people on GoFundMe, in more personal terms. This is what the platform is; a personal project, not a matter of business.
tao films VoD will go live on 1 January. It is a platform which seeks to support underrepresented or even completely unknown filmmakers, whose aesthetics are very much contemplative. There will be feature films, short films, and even experimental installation pieces. There will be films from Mexico, films from Thailand, films from Morocco, films from all corners of the world.
My intention is it to show films which have no distribution (yet). This does not mean that the films can’t run on festivals. Of course, they can. Festivals are fantastic opportunities, and I wouldn’t prevent anyone from experiencing this. But we do seek to have exclusive rights for 3 consecutive months during which the film should not be shown on any other platform.
The VoD is not meant to be the end of a film screened. I know that when a film is shown on VoD, it has usually finished its theatrical run. This is not what I’m interested in. In many ways, I think, the VoD could be the beginning of something new, something larger. The platform will generate exposure for the films, so if something else comes out of it, I’d be very proud and happy to support the filmmakers in every way I can.
I envision the forthcoming tao films VoD as a community project. It is not my project, or that of me and my brother. Yes, we’re hosting the films and prepare everything for their streaming. But we ask the filmmakers to join in. In the end, they know their work best. For instance, the filmmakers will be asked to upload their films, enter information about their work and about themselves.
Filmmakers and hosts work together to make this platform happen, which I believe is the way forward if you want to have a lively community, a sort of friendship, and not a model which is based on profit and nothing else. We will also make it possible for the viewer to contact the featured directors directly, in the hope that this encourages a vibrant community. I’m sure viewers will be interested in this, and the platform will be less anonymous than all the others we know. There will be a direct link between us, the artists and the viewers. I see us as a family, and nothing less.
The platform will have pay-per-view and free content. The free content will be accessible in form of a permanent collection. A sort of pool of all kinds of shorts – I mean short shorts – or films that are already showing for free on other platforms. Then there will be pay-only content, which features feature and short films. At the moment, the costs are set for 4,99€ per feature film and 0,99€ per short film. But this is not confirmed and may change. The pay-only content will change every three months, and the films will then be deleted from our servers.
Everyone involved will profit in the same way from the platform. tao films VoD will not be a competition. We’re all working together on this. Hosts and the filmmakers involved receive an equal percentage of the money the VoD platform makes every month. tao films VoD will be the most equal distribution method you can probably find.
I’m still waiting for confirmation about the registration of “tao films” as trademark. But what I can say for sure already is that I have tried to register the name for film distribution, film production, exhibitions, book publishing, journal publishing, photography work, and more.
The logo is in the works. The contracts will be up for debate amongst the chosen filmmakers any day now. As I said, it’s a community, and I want this to be a fair distribution vehicle. If the filmmakers can help, then I’m more than happy to listen to them to make the platform better and fairer for all.
And now it starts to sound like a political speech, which is why I should stop myself 🙂 I just live for the project. I don’t like describing it. But feel free to contact me and ask questions, especially if you’re a filmmaker! Drop me an email via theartsofslowcinema@gmail.com
Adrian Lucas
I am interested in following:
1. for users of Tao Films VoD platform to experience films in the quality envisaged (equivalent to Blu-ray?) by the platform, what will users be recommended to have in terms of Internet bandwidth, graphics card, etc?
2. what film quality can Tao Films VoD platform promise users if users follow connectivity/hardware recommendations?
Nadin Mai
Adrian, first of all we will discuss the quality with the respective directors. So far we haven’t been approached by directors who want to have their films shown in Blu-Ray or 4K format. But we are aware that this will happen eventually. In any case, what I can say for sure is that, if possible (and it won’t always be possible, because I have one or two films shot on 16mm), we’ll offer SD, HD 720p and HD 1280p for a start. We’ll then develop further according to the development of the platform.